Developed through extensive research involving more than 1,000 people across different ages and ethnicities, SHISEIDO discovered the connection between the skin and 30 facial expression muscle groups. This award-winning IFSCC research has been incorporated into the new Vital Perfection Intensive SculpDefine Serum, powered by the exclusive D-Amino Lift Complex™.

This advanced formula helps visibly improve signs of aging in three key areas, including smile lines, mouth corners, and the neck after just 4 weeks*, while supporting a more defined and sculpted jawline after 8 weeks.

As part of the LOTTE MALL 3rd Anniversary Celebration, SHISEIDO invites customers to discover the science of lifting and radiance through an exclusive in-store experience:

20-Minute Instant Lifting Gua Sha Experience

Experience an immediate feeling of lifted and firmer-looking skin

Discover SHISEIDO's exclusive lifting massage technique combined with Gua Sha

Learn professional beauty rituals designed to help reveal more sculpted and radiant facial contours

Created for beauty experts and luxury skincare enthusiasts who seek the latest innovations in beauty science, this golden serum is a must-have addition to any age-defying skincare routine.

Exclusive promotion from September 1 – September 30

EXCLUSIVE FOR VITAL PERFECTION GOLDEN SERUM 80ML

Receive a selection of attractive limited-edition gifts from SHISEIDO

Vital Perfection LiftDefine Radiance Face Mask

Exclusive lifting Gua Sha massage tool

500,000 VND skincare service voucher

And many other limited-edition gifts

TIMELESS POTENTIAL BEYOND AGE*

THE PHILOSOPHY OF LIFTING AND RADIANCE SCIENCE BY VITAL PERFECTION

Clinical evaluation conducted on 33 women.